Trust and compliance
Build and Publish Your Business Website
Create a business website hosted by Waveline when you need a public business page, text sign-up form, Privacy Policy, and Terms of Service for registration. You can start from a template or import information with AI, edit the draft, and publish it when it is ready.
Build and publish your business website
Choose a Waveline website
In Trust Center, choose the website option for a business that needs a site or cannot edit its existing forms and policies.
Start from Trust Center
- Open Settings → Trust Center in the web app as an Owner or Admin.
- Select Set up texting in Texting registration, or Change texting setup when offered for an unfinished setup.
- Select the types of texts your business plans to send.
- Under the website question, select I need a website or can’t make those changes, then Build website.
If your setup is already waiting for the website, select Open website builder in Website & text sign-up.
Website hosting must be available for your workspace. If the option is unavailable, use a company website whose forms and policies you can edit, or contact Waveline Support.
Building or publishing a website does not submit texting registration or make a number ready to send. You can save your work and finish registration later.
Create and edit the draft
Start from a template to enter your own information, or select Import with AI to prepare a draft from the information requested by the builder. Review imported content before relying on it. Correct business details, links, descriptions, and any wording that does not represent your business.
Use Content to edit Business details, Opening, Services, About, and Profiles & reviews. Open each section to edit its fields. Use Design for the site's appearance, Photos for images, and Texting for the sign-up program.
Use the Desktop and Mobile previews to check headings, contact details, forms, and links. Phone, email, and external links work on the published website; preview forms do not collect sign-ups.
Select Save draft to keep your edits. Saving a draft does not update the public website. After the draft is saved, the control shows Saved until you make another change.
If you try to leave with unsaved edits, choose Keep editing to return and save them, or Discard edits to leave without those changes.
Add photos
Open Photos to upload or replace the main photo and add up to six gallery photos. Arrange the gallery in the order you want visitors to see it. Remove an image if it no longer belongs on the website.
Check the Desktop and Mobile previews, save the draft, and publish when ready. Uploading a photo does not update the public site until you publish the changes.
Set up texting and consent
Choose the purposes that match the messages you will send: customer care, appointments and account updates, order and delivery updates, or marketing and promotions.
Describe your service messages and marketing messages accurately. When both apply, the website presents separate choices for service and marketing consent. Adding a new purpose or publishing new wording does not expand the consent an existing subscriber already gave.
Review the text sign-up form and public policies together. Make sure they describe the same business and messaging experience. If your texting details differ from the live website, publish the changes before using them for a new registration.
Review and publish
- Check the website address and preview each page.
- Select Publish, or Publish changes for an existing site.
- Complete the review shown in the publication dialog. Read any flagged or unverified items and correct the related draft content before trying again.
- Complete the available publication action after the required review and acknowledgments.
- Open the published website and check the business page, text sign-up form, Privacy Policy, and Terms of Service.
The website address becomes locked after publication. Review it carefully before the first publication. Use the public address shown by Waveline when sharing the site.
AI import and readiness review share an allowance of five attempts per workspace per day. If you reach the allowance, wait until another attempt is available. Waveline may show an earlier review when it still applies to your current content. An unverified result does not necessarily mean your website has a problem; read the explanation before changing it.
Continue registration
Select Continue to Trust Center after publishing. For a Business Profile that is still editable, Waveline can bring the published website address, policy links, and text sign-up information into the registration flow.
If your Business Profile is already under review or approved, it keeps its existing business website address. You can still use the published Waveline website's Privacy Policy, Terms of Service, and texting details for an editable SMS registration. Review the information shown in Trust Center before saving or submitting it.
Fields marked From your Waveline website use published website information. Select Change on website to correct those fields, then publish the changes and update the registration draft. Publishing a website or saving the registration draft does not submit SMS registration. For more information, see Review and submit SMS registration.
During carrier review, your registered business name and texting details can be locked. You can still change the website's design, photos, and page wording. Follow the message shown in the builder. Publishing changes does not replace an approved texting registration; contact Waveline Support if you need to change what you text about.
Continue with Business Profile and Voice Trust or Register for SMS.
Update or unpublish the website
To update a published site, edit the draft, save it, preview the changes, and select Publish changes. Until publication completes, visitors continue to see the previous published version.
To take the site offline, open More website actions, select Take website offline, and review the confirmation before proceeding. Taking the website offline does not withdraw your submitted registration. Keep the public website and policies required by your registration available.
Export website text sign-ups
In the website builder, open More website actions → Export SMS consents. You can also use Export SMS consents in Trust Center's Website & text sign-up row when it is shown.
The CSV includes phone numbers, when consent was recorded, and the consent choices and wording recorded for your website. Review each person's recorded choices before using the list; a service-text sign-up does not also grant marketing consent.
Troubleshooting
If a draft does not match the live site, check whether it contains unpublished changes. Save draft keeps your work; Publish changes updates the public site.
If you cannot continue to Trust Center, confirm that publication completed and that the site is available. Return to the setup screen and use Check again if that action is shown.
If review cannot verify a field or page, read the specific explanation, check public access and the relevant content, and retry when the service and allowance permit. Contact Waveline support if the same error persists.
If the preview reports an error, select Retry preview. A previously loaded page can remain visible behind the error, so wait for the error to clear before using that preview to review your latest edits.